Draft · 1 Oct 2026 · private

HOLDFAST

Token launches built to last past day one.

Holdfast is a small, crypto-native team that runs token launches as a repeatable machine. We choose the hook the market is paying for, build the token so holders are paid in something real, and line up the second move before the first trade. Every number we show is on-chain and checkable.

01What we do

Most launches are built for one day. Ours are built for the weeks after it.

We build the engine once. After that, each launch is one config file and a checklist.

02Why it works

We did the research before we built anything.

Behind the findings sits a live data stack we built and run ourselves: our own recorders on Solana and Robinhood Chain launches and trades, a situation room that watches a launch, its holders and its trading as it happens, a chain heat watch, and a listing watch for new payout assets.

We are new as a launch firm. What we bring is the evidence, the engine and the discipline to run every launch the same way.

03How a launch runs

  1. Before launchPick the hook: a payout asset on the day it first becomes available. Set supply, tax steps and pool depth against expected first-hour demand. Book the second leg with the market-making partner. Prepare the launch kit and the post that ties the token to a live story. Our readiness report can say "not ready", and we will say it.
  2. Launch hourThe pool opens with liquidity in place. The tax starts buying the payout asset. The receipt page goes live with the first payout. The situation room starts watching buyers, holders and trading.
  3. Days 1 to 14Payouts every hour. Keep or forfeit moves sellers' unvested payouts to holders. The tax steps down on schedule. Callers get fresh numbers every day. Flat first days are normal for winners, so we read the launch on data, not on hour one.
  4. The second legTimed off what the situation room sees, inside days 7 to 14: deeper liquidity, tier-2 exchange listings, and the tax end date as its own event.
  5. AfterThe tax reaches zero and the switch is deleted on-chain, publicly. The receipt page stays up as the permanent record of what holders were paid.

04Where we launch

Solana first. Robinhood Chain second. Ready for whichever chain heats up next.

Lane 1 · Solana

The deepest ground in crypto

About $2.6B a day across its exchanges, the most of any chain. The payout mechanic was born here, the payout assets (xStocks and Backpack stocks, ZEC and other majors) are here, and so are the big trading terminals and the caller crowd. We launch our own token with our own tax and payout engine, not a launchpad template the next copycat also gets.

Lane 2 · Robinhood Chain

Built for stock payouts

About $1.5B a day, second only to Solana, and 33 of the 54 tokens that hit $20M in a week since July launched here. Real Robinhood stock tokens (NVIDIA, SpaceX, Apple, Tesla) trade with millions in depth. A launch that pays holders in Robinhood stocks on Robinhood's own chain is a story that writes itself.

Always ready

We watch launch counts, trading and winners per chain side by side, and keep a launch setup ready to move to whichever chain gets hot.

05How we are organised

A nucleus and an orbit.

NUCLEUS Hayden Thomas · Elie + Thomas's and Elie's agents Business dev Market makers Partners & collabs Marketing connections

The nucleus is Hayden, Thomas and Elie, working with Thomas's and Elie's AI agents. Every strategy is born here and every product is built here. Decisions are made here.

The orbit is business development, marketing connections, partners and collaborators, and the market-making team. They bring projects, reach and liquidity, and plug into each launch where they are needed.

The nucleus stays small on purpose. We own the parts of a launch that decide whether it lasts: the hook, the structure, the engine, the receipts and the timing of the second leg.

06How we work with a project

One engagement, two income lines.

What the tax share is worth · replayed on real 14-day volumes (estimate)

QuietMediumZCAT-size
Traded in 14 days$1.3M$34M$185M
Paid to holders$42K$476K$4.1M
Our 10% of the tax$4.7K$53K$455K

Our take per launch · fee plus tax share

Medium launchLarge launch
Launch fee$30K to $50K$50K
10% of the tax$53K$455K
Our take$83K to $103Kabout $505K

The token buys its payout asset from its own tax, so we buy nothing, and liquidity sits with the market-making partner. We earn most when holders are paid most.

Two ways in: a $500 market report and a $5,000 readiness report with a walkthrough call.

07What we stand for

In a market full of launches built to be sold on day one, Holdfast builds the ones worth holding.